Product placement

Product placement
Short films are usually made by independent film companies and are sometimes used as a way to make there work noticed before they go onto bigger projects. This means that the companies don’t have distributors therefore the filmmakers must rely on themselves to present there work. This can be done in several ways.
The main event are festivals and conventions, where film makers can get together and show there work to a large audience. A few of the festivals available to do this are: Edinburgh international film festival, British urban film festival, Toronto international film festival.
The Cannes international film Festival is seen as one of the most influential and prestigious film festivals of our time, its located in france and was founded in 1946. It is a film festival for all sort of films. Feature length, mid length and short films. They hold competitions and non competitive sections in the festival. The prize that short film, film makers, go for is the “Short film palme d’Or”
Other short films can be found in cinema however these are rarely found. The main source of these are Pixar short films usually found before there own films. Like the short films ‘for the birds’ and ‘mikes new car’ makes new car involves the characters from monster inc which is one of there feature length films.
Aradaman animations are an academy award winning animation studio. Their first big break was morph on a Childs channel. They are better known for their famous characters Wallace and Gromit, they ran a series of short film. Recently how ever they joined forces with dream works to make a feature length film Wallace and Gromit: the curse of the Wererabbit.
Short films are rarely distributed through mainstream companies such as music stores like HMV, however some short films like creature comforts come in DVD packs of series of them. You can purchase DVDs of short films from stores however these are rare and not as popular as feature length films. Most of these can also be found on the internet on websites such as amazon.com. Like mentioned earlier about the cinema viewing of some short films from Pixar, these can be found in the extras on most of the Pixar DVD’s.
One more place film makers can show there work is on the internet. Websites such as Bbc film network. Where Artists that want to present there work can go online and place short films on to the site for viewers to watch and rate and comment on. An easier site for this would be YouTube, there is no contract and easy and simple to upload videos where you get a wider larger audience and people comment on your videos. This would be the method I would chose to distribute my short film along with the placing applications in at the film festivals.